Exhibitor Newsletter

Dear Exhibitor,

interiors 2009 welcomed some of the industry's leading innovators to the NEC last month, with exhibitors putting on a wonderful display of designs which included many new product launches.

Bringing the interiors community together becomes more important than ever in today’s uncertain climate and major events such as interiors still serve to bring the serious buyer to the exhibitor.

Below are just some of the highlights from this years event...

SEMINARS

The 2009 seminar theatre was buzzing with high-profile speakers from IKEA and Elle Decoration, as well as essential trend forecasts from leading experts Scarlet Opus and Global Color Research. Online specialists Sitemakers UK presented a topical seminar for companies looking to get ahead online, while design curators Designersblock put a positive spin on the current economic climate by focusing on innovative ways to advance a business.

KEY FEATURES

Young design talent was on show throughout this year's event...

Birmingham City University/ Global Color Research Trend Pavilions
MA and BA students from BCU put on a magnificent trend-led display in the form of four pavilions. The trends, named Opal, Punch, Contour and Roma, were designed in conjunction with trend forecasters Global Color Research. A Trend Awareness Award? was presented to the pavilion who had best captured the Winter Trends for 2010, students working on the Opal pavilion were announced the winners.

Designersblock shows-off Puff and Flock

Leading curators of edgy and innovative products Designersblock once again provided a launch pad for exciting new designers to show their works. Textile collective Puff and Flock attracted attention for their innovative and striking products at the DB stand. With products names Spiky, Woven Light and Solar Sanctuary it is easy to see why the Evening Standard also chose to feature this enthusiastic London-based group.

A very British show...

interiors is proud to celebrate the works of key British Designers with the return of the Design Britain pavilion. Some of the key works from some of Britain’s key protagonists and design icons from the 1930s to present day were exhibited this year, including key pieces from Robin & Lucien Day, Earnest Race, Kenneth Grange and Jasper Morrison.

PRESS

In the news

It wasn’t only the young talent making the headlines this year, Charlotte Thomas bespoke bed linen gained a mention in the Financial Times along with Armobil, Calligaris and Rachel G Art.

Influential trend forecaster Victoria Redshaw not only filled the seminar theatre, but also featured in The Independent with a topical Dont Move, Improve article. Redshaw advices consumers to move away from the bland beigenes of recent years and start thinking of our homes as physical scrapbooks of ourselves?. She cites India as a key influence upon the trends for the coming year, with maroon and other colours of the Raj emerging. Victorias pick of the best trend-led products at the show included designs from ALF, GLPC, Coim, Koo International, Mollio, Ruiz y Sanchez, Armobil and Christopher Guy.

interiors also lined the pages of trade and consumer magazines in the weeks leading up to the show. IDFX, Elle Decoration, Furniture News and Hospitality Interiors all carried extensive previews featuring a selection of the events exhibitors and their fabulous new products.

Visiting press
Over 100 press visited the International Media Centre in Hall 9 this year, with 55 from trade publications and 37 from consumer magazines. Attendees included Homes & Gardens, House Beautiful, FX, Period Living, Country Homes & Interiors, MySpace Design, Total Lighting and Interiors Monthly.

Digital Press Packs
Thanks to all of the exhibitors who send us their digital press packs - we had some great feedback from journalists who loved our environmentally friendly initiative!

Space is already filling up for the 2010 event, so if you haven’t already secured your position for the 2010 show, please contact your Account Manager on +44 (0)207 921 8089. Our team will do their very best to offer you your ideal position for interiors 2010.

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